Aletheia Milano: unveiling. This is the hidden meaning in the Greek word chosen as the name of a brand message that leaves traces. In the beauty of Aletheia Milano shoes all the strength and energy of a young designer, Diana Carolina Yanes, but already so strong in mixing materials and shapes, create visions to be admired at the tip of … feet!
JEWELLERY À LA MODE, precious and creative, as real works of art. Unique pieces to admire, imagine to wear. From 8 to 20 November 2016 at the Palazzo Reale in Milan, in the Sala degli Arazzi, we just can not lose it. At the center of the event 500 jewelery, understood in their highest aspect: not just jewelry but a mirror of a multi-faceted prism, many intangibles. Craft, craftsmanship, custom, made in Italy. In a word? Beauty.
Sara Giunti: technology, aesthetic, functionality. A new smartphone? But no! The bag of new generation has arrived. Always online and connected with the world, vibrates when they call you, is lit as soon as you open it.
Manfredi Manara: romance and femininity are just a hint of the powerful mix born in 2016. The emblem of contemporary seduction, hight heeled shoes, is softned, embellished and made the star of a brand narrator of travel, experiences, distant landscapes before lived and later recounted in the luxury of a timeless accessory. The craftsmanship and Made in Italy become essential characteristics of Manfredi Manara shoes, modern as classic, sophisticated as strong.
Andrea Insua: the world in a bag. Territories, distant landscapes merge into details and materials full of historical knowledge. The culture is interwoven with craftsmanship, with top picks materials, daughters of a continuos and relentless search. The distants are reduced, new paths are traced.
Lora Nikolova: jewelry, works of art to be worn like a manifesto beauty of deep intrispection. Researched materials originate connections, artistic short circuits. Glass, plastic, semi precious stones create adventures worthy of note.
Mario Costantino Triolo: couture vision, future vision. Ancient decorations inhabit tissues, elaborate architectures where the past fades into contemporary interpretations, avant-garde. The essence is matter. Absolute.
TAK.ORI: transported to Russia to Italy, bizarrely coloured clothing originally sewn for friends and family, eventually became curated creations of a very exclusive brand.
Catuma: to each his own…glasses. New materials, new combinations, new eyes. To see the world from another perspective, from another point of view. From the first revolutionary collection where wood, cork, stone and linen became the characters of innovative eyewear from the matter, the rise of this young brand was unstoppable.
Founded in 2014 and continued powered by the entrepreneurial spirit of Vincenzo Pastore and the creativity of Vincenzo Nesta, Catuma is a remarkable example of excellence Made in Italy. In the name Catuma there is the link with the homeland, the square where everything converges and from which everything is born: Andria. After studying in Milan as optical and after opening a franchise specialized in optical stores, Vincenzo Pastore decided not only to sell but to produce glasses, focus on a vision of these typically artisan.
Both man and woman, both sunglasses and eyeglasses. Identity and differentiation find in Catuma fertile ground: each piece is the result of careful, meticulous and sophisticated work. Never the same if not only to it, but evolution of many different ideations. From accessory to the protagonist. So the strong personality characterized each line remaining true to itself but also developing in other, unseen. The constant ecological aspect is combined high tech and carbon fibre.
Dreamlike and enterprising Surrealist, the capsule dedicated to elaboration of the artistic movement of Surrealism, with a special tribute to one of queens of it, the ironic Elsa Schiapparelli.The artistry becomes eyewear, reaching paradoxical but ingenious combinations: steel mixes with wood, stone, granite, acetate. Drawing special lines, marked perimeters alternating super round sinuosity by eye.
And then finally, the rigor, the rationality of Architecture collection, inspired by the architecture, famous Eileen Gray and his regular use of steel. Colours, shapes, design: everything celebrates art in its infinite being, advocating admixture. Front steel, impacting geometries derivate from Catuma plan, square of Andria, with plenty of natural distinctive characteristics of the brand. From the square, the more rounds, from the rhombic to more details butterfly cuts. Unique. Alone with style. Alone with Catuma. For info http://www.catumaeyewear.com
An art whose essence lies in the meaning that shapes the work, an investigation turned into emotional charismatic aesthetic experience: that’s how we like to define in a few words the creations of Valentina Sciumè.
Hibourama: elegance and luxury are combined with comfort and practicality giving life to a demi-couture style. An aesthetic refinement expressed through the combination of design and materials, bold color combinations and precious details. Entirely Made in Italy and rigorously adorned with galvanic and fine accessories, Hibourama bags are extremely sophisticated, with a decisive, refined character.
Lucio Vanotti: national and purista approach , for fashion only manifests its most beautiful, thin, truthful to be . No frills or whimsicalities On the contrary, practical functionality. “Less is more” professed Ludwig Mies van der Rohe; “before leaving the house, a lady should look in the mirror and remove one accessory” kept repeating Chanel. It really seems that Lucio Vanotti follow word by these already proved and historical thought, making it their own, adapting it to her more personal conception of creativity.
Magda K: small handbags as unusual laboratories of experimentation, as an amalgam of ideas, innovation and design. The vanguard becomes the key, the common thread of that sense to be grasped between the lines, between the bags: new materials replace any conventionality for a highly futuristic and sophisticated product.
Bea Bongiasca: fine line between jewelery and art works. Each border is deleted, overtaken by a polyglot ornament. Languages, visions, materials: fused into innovative pieces, into a valuable cosmopolitan aesthetics. Jewel cases full of cultures, scents, winds away for a curious beauty, explorer, hungry for new views. The charm of the East is renewed coming to terms with a Western code enthusiast pop, creating a unique product of its kind and in its well-marked line, indistinguishable result of the young brand Bea Bongiasca.
Abstract: from the photo shoot to the fabric through fashion. Movements, moments, instants. Captured furtively. A click. Louder than a sound, a word, a cry. Snapshots as ideas of distant construction, imaginary dream. Abstract photographs capable of becoming in their utter uniqueness subject of printed silks, fine texture, the stars of a brand that is not just talk about fashion, but of emotion taken and printed in elegant scarves.
Traiano. Not just a brand but a project promoted by an avant-garde creative idea, a new vision of menswear that is not limited to design aesthetically beautiful clothes but decided to focus its cards especially on the substance, on the quality. Dresses like mix of comfort and luxury. Garments entirely made in Italy, the result of a long tradition of tailoring that intelligently does not rest on the already experimented knowledge but gives a nod to the future and its novelty.
Manurina: handbags as emotions, precise geometry at the limit of perfection, bold color combinations not only to contain but to safeguard, transmit, express, inspire. The object is stripped of a rational, gaunt functionality to gain a practicality supported by intimate instinctive expression. The Manurina bags again discover the emotional value, a more abstract construction of the object, but fundamental. Emotional osmosis.
Backpack. Just pronounce it to kick start in thoughts, images of school desks, relaxing weekend getaways, adventure holidays. But from here on out this and much more. The school classic accessory becomes super cool bag. From the multifunctional military canvas, to the alternatives hippie bags 70s. From the icon signed Prada, which launched in 1985 the black nylon backpack, destined to become the it bag not only of the 90s but exemplary accessory remembered in the history of costume and fashion, to the most current walkways that now reintroduced as asserted must have. Many new proposals, different reading key : not only complement of street or casual styles but also playful contrasting element to mix in the most elegant look.