Salone del Mobile 2017. From “Meneghina” capital to the capital of design. So Milan April 4 to 9 gets ready to host, in traditional site of Fiera Rho, the event of the year. Came to the 56th edition, a key event for industry insiders but also attraction for less connoisseurs, the Salone del Mobile will turn on the creativity of the Lombard capital.
Synergies artistic, five different exhibition circuits but united in the urge to innovate. “Classic: Tradition in the future” is the new format of Salone Internazionale del Mobile, the diktat chosen to emphasize the concepts of craftsmanship and knowledge of classic and timeless furniture, reinterpreted in a contemporary style. In Salone Internazionale del Complemento d’Arredo are the objects and details to create the most narrative zone that there is.
Inevitable the cornerstones of Euroluce, space dedicated to lighting and to its respective best offer, in terms of energy saving, environmental sustainability and latest advanced technologies, such as Workplace3.0, window on the world of work and schedule of new market demands, represented by the exhibition-event A Joyful Sense at Work, edited by Cristiana Cutrona. Magnifier on new names, a meeting point between entrepreneurs, talent scouts and designers of the future, SaloneSatellite continues to discover and support talents renewing the partnership with Rinascente for the fourth year and rewarding with an attendance fee the three best projects and participants of the SaloneSatellite Award contest.
But not only fair, not only Salone del Mobile 2017. In the veins of a feverish art city it is time to Fuorisalone: happenings and presentations radiate from Fiera Rho until the last corner, to the last design district. From Icon Design Talks in Brera, debates on architecture and design organized in the Microsoft headquarters House, to Superdesign Show in Via Tortona with the theme “Time To Color!”. And then the 5vie, Ventura Lambrate with Ikea Festival, Isola as the basis of new realities and emerging brands attentive to the news and the green, the initiative Marni Playland that among toys and furniture never loses sight of the importance of charity. Under the sky of a Milan… to design, a forge of ideas to experiment! Salone del Mobile 2017. For info www.salonedemobile.it