Ma Vie, the sound of a sweet French name contains the story of an emerging and Italian brand. Ma Vie as My Life, Ma Vie as My Street, Ma Vie as the strength of an all-female project that tells about fashion, art and style.
The brand was born from the desire of three enterprising and talented young women to create feminine, attractive and at the same time ethically correct garments.
A wish come true, a goal achieved that of the founders of Ma Vie. With freshness and sustainability they reinterpret fashion cults with their own new style.
With shapes and volumes that wink at the romantic vintage and the originality of the bohemian, in this first capsule the label is inspired by the resourcefulness, the courage, the infinite nuances that women have, the all-round beauty, the desire to change things, at will and be able to make a difference
Few pieces but well made: the little but good that reminds us how much a high quality garment can solve many and different occasions of use. From midi to maxi skirts, from soft blouses to printed shirts, Ma Vie creations are truly exclusive and… evergreen! Yes, because the brand leaves nothing to chance, on the contrary it chooses a timeless and slow fashion.
The brand searches for eco-sustainable raw materials and uses bamboo, nettle, hemp, GOTS-certified silk and recycled polyester. In collaboration with illustrators, Ma Vie prints its fabrics with original designs without losing the focus on sustainability. For example, with the Green Drop printing, pigmented colors with a very low environmental impact are used without unnecessary waste of water.
A chain followed step by step: each phase of production takes place in Italy, in close contact with the collaborators and with the tailoring workshops.
What makes Ma Vie even more special are certainly the illustrations that animate their pieces with color and creativity, perfect for every season and ideal to mix with basic garments. A few examples? The high-waisted 1950s-style skirt inspired in the print by Maud Wagner, the first female tattoo artist in the world, or the colorful masculine cut shirt that interprets the message "girl power".
An aesthetically beautiful, ethically correct Made in Italy brand. What are you waiting for? Discover the fantastic Ma Vie creations, just one a click!
