Pitti Uomo 92 ... ciak turns! From Tuesday 13 to Friday, June 16, the Fortezza da Basso of Florence will become the international platform of men's clothing and accessories collections. And in the Temple of Trends, certainly the perfume will not fail. Macroscopic, colorful, contagious with wonder: the ideas bloom, the creations flourish. BOOM, PITTI BLOOMS is the concept for the summer salon 2017 Pitti Immagine, curated by lifestyler Sergio Colantuoni.

At its ninety-second act, Pitti Uomo rewrites the cards to beat the times of contemporaneity, anticipating the trends and redesigning the boundaries of a salon today more than ever attentive to the latest transformations in fashion and design. So apart from the heart, the story of the evolution of menswear and tailoring of the Padiglione Centrale, the sections and novelties expected are so many. Like MAKE and its new generation of craftsmen who for Pitti 92 will change home, exposing itself for the first time in Sala della Ronda, as well as TOUCH! which will move with all its cutting edge spirit in the Padiglione Medici. Double space for the underground of UNCONVENTIONAL, the agender will be the red thread of the new generation of OPEN, a vanguard guarantee in the L’ALTRO UOMO.

Wide space for youth cultures 2.0 of MY FACTORY , from the metropolitan character and sportswear, as well as to the emerging brand of the contest Who Is On Next? Man. Bad Deal, Magliano, Omar, matteolamandini, Milan 140, Self Made by Gianfranco Villegas ... the winner? We will only find it on Tuesday 13 June. Special guests include: JW ANDERSON's eclecticism, Virgil Abloh's streetwear, Federico Curradi's romantic warrior, Alanui nomadic chic design, and Christian Louboutin's king of shoes with an unpublished event he will be taking part for the first time at Pitti Uomo. But BOOM, PITTI BLOOMS will overcome the walls of the Fortezza by spreading its vital energy in every corner of Florence with exhibitions, fashion shows and suggestive performances. After the pre-opening dinner scheduled for Monday, June 12 at Palazzo Pitti, the whole city will be invited to take part in the show, the exciting acrobatic dance of the Sonics. Fashion calls. Pitti Uomo 92: BOOM, PITTI BLOOMS.

Credit Photo: Pitti Immagine