Yes that's right, comfort is the new trend. But if you also want to feel special on every occasion, then comfy chic will be your perfect ally! A soft, comfortable, relaxed elegance that savors time and rediscovers quality. The great must-haves such as cardigans, maxi shirts, jumpsuits, knitted dresses combine with the luxury of refined but minimal accessories. A winning essentiality both in terms of design and functionality, a style in which you never feel cramped!

What's New today has only one undisputed protagonist: comfy chic! Be inspired by the unique beauty of clothes and accessories that are beautiful on the outside and... comfortable on the inside!

lungomare black cashmere shirt


Bellariva Black – Lungomare.

In your comfy chic combination, don't forget its. The Lungomare shirt in 100% cashmere. Extra soft, warm and comfortable, a true style cuddle to make your every look and moment of your day unique.

long golden necklaces


Tube Necklace Y – Collanevrosi.

What can never be missing in a perfect comfy chic combination? One or more minimal jewels. Refined, elegant, sophisticated combine with the comfort of the outfit, increasing the dose of style. Discover the simply exclusive Tube collection by Collanevrosi.

arianna di maio maxi knit dress


Long Two-Tone Dress – Arianna Di Maio.

What's New? The comfy chic garment saves the look, the knitted dress. Enveloping, comfortable and extremely sophisticated transforms the day and the outfit. Choose the one signed by Arianna Di Maio: a touch of class and color to be impeccable at home and not.

vu elle jewels rings


Rings – Vu Elle Jewels.

Are you ready to make your next comfy chic looks precious and unforgettable? Choose among the Vu Elle Jewels rings the ones you prefer, mix them together and the elegance game is done!

i rocchi cashmere total look


Total look – I Rocchi Cashmere.

Comfy or chic? Comfy chic! Let yourself be enveloped by the softness of a precious yarn such as cashmere and the comfortable lines of exclusive creations. Ideal for warming up your everyday life, for a walk in the green of Nature or for a relaxing weekend.

susana madrid black slip on with gold details


Traviata Flat Black – Susana Madrid.

Staying with your feet on the ground yes but with the right shoes. Susana Madrid's slip on in velvet with precious decorations make many different looks special. To have the convenience of a flat and the elegance of a real must have in a single accessory.

tarea studio total look


Anna Shirt – Tarea Studio.

Do you love the great classics? Make them the protagonists of your next comfy chic outfits. Be inspired by Tarea Studio's contemporary design and tailored craftsmanship, such as the exclusive striped shirt to pair with a soft knit garment.