AVANBLANC: nonconformist ... in its simplicity. Jousting between the desire to stand out and the dedication to the excellent raw material, always, AVANBLANC bags are outlined in a pure form but exclusively found in the soft curves his trademark.

It is 2014 when Francesca Calistri creates the first collection, which is involved in every single detail in the Made in Italy craftsmanship. It is not surprising that skill and talent bring Francesca among the finalists of Who is on Next? 2015, scouting project organized by Vogue Italy in partnership with AltaRoma.

No somersaults or spectacular twists, without exageration or useless architectures. The AVANBLANC bags strike while not flaunting, leaving the substance and the refined details the last word. Never as in this case, the processes and workings are children of an idea aimed at creating an object that lasts, that goes beyond the fashion season.

New development techniques join with precious ancient craft skills, finding the perfect balance between innovation and tradition. The calf leather fully expresses its charming elegance in Chere Dame, icon of a geometry designed according to specific aesthetic: straight lines give way to wave gently, finding curves in the best complement, crowned with charms and metal accessories, palladium finish and amber gold.

Like a sculpture, Ode A La Forme is shaped into pieces that are the vital element in the form. Flexible yet rigid, delicate but determined. Playful in brilliant tones chosen, determined in its personality. And then the Special Edition with crocodile, ostrich, python and audacious materials that become essence of a luxury item as original. The style just a handbag, the style of AVANBLANC!Per info www.avanblanc.com

Giulia Fucile