Pitti Immagine Uomo 97: in the historic Fortezza da Basso in Florence, a new edition of the famous international men's fashion fair has started and will last until 10 January.

As always, men's collections will be presented, revealing what will happen or actually, what will be trendy in a year. By offering new inputs, the most important players in contemporary menswear and lifestyle will show their increasingly attentive and aware fashion.

Pitti Immagine Uomo 97
Pitti Immagine Uomo 97

And then Touch! with eclectic and innovative brands such as Bonsai, Alessandro Enriquez, Delirious Eyewear, Matteo Lamandini, Mason Garments, SuperDuper hats just to name a few. L’Altro Uomo has always defined the most advanced stylistic avant-garde: among the labels Elia Maurizi, Gianoi, Lemargo, Mani del Sud, Me.Land. The liveliest urban and sportswear workshops live in My Factory; among them Bjanko Milano, Regenesi, Rifò. But the sections and the news certainly do not end here: find out all on www.pittimmagine.com